Legal
Privacy Policy
This notice explains how we process personal data in accordance with the EU General Data Protection Regulation (GDPR) and Estonian law.
Last updated: July 2026
1. Data Controller
The data controller responsible for your personal data is:
- Trader
- Arabia Essence OÜ
- Address
- A. Laikmaa 11 Tallinn, Estonia
- Registry code
- 17400695
- info@arabiaessence.eu
- Phone
- +37253779939
2. Personal Data We Collect
Depending on how you use our website and services, we may process:
- Identity and contact data (name, email, phone number, delivery and billing address)
- Order and transaction data (products purchased, payment status, invoices)
- Account data if you create a customer account
- Communication data (messages sent via contact forms, email, or customer support)
- Technical data (IP address, browser type, device information, cookies — see Section 8)
- Marketing preferences where you have opted in to newsletters or promotions
We do not store full payment card details. Card payments are processed by certified payment service providers.
3. Purposes and Legal Bases
We process personal data only where a legal basis applies under Article 6 GDPR:
- Contract performance — to process orders, deliver products, handle returns, and provide customer support.
- Legal obligation — to comply with accounting, tax, and consumer protection requirements under Estonian and EU law.
- Legitimate interests — to secure our website, prevent fraud, and improve our services, where these interests are not overridden by your rights.
- Consent — for non-essential cookies and direct marketing where required. You may withdraw consent at any time.
4. Recipients of Your Data
We share personal data only with processors and partners necessary to operate our business, including:
- Payment service providers
- Shipping and logistics carriers
- Email and newsletter platforms
- Website hosting and IT service providers
- Accounting and legal advisers where required
All processors are bound by data processing agreements where required. We do not sell your personal data.
5. International Transfers
Your data is primarily processed within the European Economic Area (EEA). If a service provider transfers data outside the EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.
6. Retention Periods
We retain personal data only as long as necessary for the purposes described above:
- Order and accounting records: up to 7 years, as required by Estonian accounting and tax law
- Customer support correspondence: typically up to 3 years
- Marketing data: until you unsubscribe or withdraw consent
- Technical logs: for a limited period necessary for security and troubleshooting
7. Your Rights Under GDPR
You have the following rights regarding your personal data:
- Right of access to your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten") in certain circumstances
- Right to restrict processing
- Right to data portability
- Right to object to processing based on legitimate interests or for direct marketing
- Right to withdraw consent at any time, without affecting the lawfulness of processing before withdrawal
To exercise your rights, contact us at info@arabiaessence.eu. We will respond within one month, as required by GDPR.
8. Cookies and Similar Technologies
We use cookies and similar technologies in accordance with the EU ePrivacy rules and Estonian law:
- Strictly necessary cookies — required for shopping cart, checkout, and security. These do not require consent.
- Analytics and marketing cookies — used only with your consent where required. You can manage preferences through our cookie banner or your browser settings.
Blocking cookies may affect website functionality, particularly checkout features.
9. Automated Decision-Making
We do not use automated decision-making or profiling that produces legal or similarly significant effects on you.
10. Right to Lodge a Complaint
If you believe your data protection rights have been violated, you may lodge a complaint with the Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon): www.aki.ee. You also have the right to contact your local supervisory authority in another EU member state where you live or work.
11. Changes to This Policy
We may update this Privacy Policy to reflect legal or operational changes. The latest version will always be published on this page with the date of update.
12. Contact
For privacy enquiries, contact info@arabiaessence.eu or visit our Contact page.
